Severex is a mobile casual game development studio, based in Poland.
ASO Manager - Join Our Team!
In this role, you will be responsible for analyzing and enhancing the performance of our apps in the Apple App Store and Google Play. You will be at the forefront of monitoring app store trends and implementing effective ASO strategies to increase our apps' visibility and organic installs.
Conduct detailed analysis of app store performance, monitoring trends in app page designs and effectiveness.
Track ASO metrics for our company’s apps, including keyword rankings, page conversion rates, and organic installs.
Gather and optimize the semantic core, and develop metadata for app pages in the App Store and Google Play across all available localizations.
Analyze competitors and devise strategies to increase organic traffic.
Improve app positioning in top charts.
Formulate hypotheses and conduct A/B testing.
Collaborate with creative teams (designers) to set clear and effective tasks.
Prepare detailed reports on experiments and overall performance results.
A minimum of 2 years of experience in an ASO Manager role, preferably in gaming and utilities.
Proficiency in ASO tools and preparing localizations for various GEOs.
Understanding of search traffic and its impact on organic metrics.
Experience in conducting A/B tests in app stores.
Familiarity with analytics tools such as AsoDesk, AppFollow, AppMagic, or similar.
English proficiency for written communication.
You have strong analytical skills with an attention to detail.
We anticipate your ability to work independently and be responsible for the outcomes.
You can collaboratively make decisions and engage in negotiations.