Values Value, an expert in game development recruitment, is looking for a Head of User Acquisition to strengthen the team of our client, a company founded by veterans of the gaming industry. This company specializes in player acquisition through a platform that rewards installations and events in mobile games.
Monitor and ensure the team achieves key metrics (CPA, ROI, etc.).
Develop key traffic acquisition channels (Meta, Google, TikTok, Unity, etc.).
Plan, set up, and launch new campaigns in major traffic acquisition channels.
Assist in hiring, training, managing, and developing the team (performance marketing, creative managers, and production team).
Generate hypotheses to improve user acquisition efficiency and scaling.
At least 3 years of experience as a UA specialist in a similar position, with at least 1 year in a leadership role.
English proficiency at Upper Intermediate level or higher.
Previous experience working with mobile applications is essential. Budget management skills, creating forecasts, and achieving target monthly expenses, CPA, LTV, and ROI across all marketing channels.
Analytical mindset.
Preferred Experience:
Experience with global traffic acquisition, handling six-figure budgets and above.
Extensive hands-on experience in user acquisition through Google, TikTok, Meta.
Experience in acquiring traffic for mobile games.
Creative freedom and realization.
The ability to influence the product.
Work on cool project.
Professional team from topnotch mobile development studios